Built on Salesforce.
Trusted and certified.

Let’s build purposeful communities, together.

Built on Salesforce.
Trusted and certified.

Why Now

Don’t let technology limit your impact. Fulfill your needs and delight members from one system.

Delaware YMCA

4×

increase

in online program registrations

Read Story

Cleveland JCC

30

hours saved

monthly in administrative tasks

Read Story

MyClubHub BGCA

1.7M

members

engaged with the community

Read Story

Unify

Adapt

Partner

UNIFY

Put a face to the data.

A member is more than a monthly membership. They are an active participant in the community, moving between roles as their needs evolve. Support their individuality, from volunteer to program participant, in one connected system so you can deliver truly personalized experiences.

A connected 360° member view

Member

Donor

Fundraiser

Volunteer

Ambassador

Child care registrant

Staff member

Program participant

Child care parent

Marketing and comms recipient

Program participant

Facility visitor

Marketing and comms recipient

Retail customer

Fitness member

Newsletter subscriber

Forge lasting relationships from deep understanding.

True connection comes from knowing your members. Enter their information into one place so you can better serve their ever-changing needs across your entire organization.

See Features

Adapt

Cultivate lasting relationships with personalized engagement plans for every member—nurturing them autonomously.

UNDERSTAND

Know your members inside and out with comprehensive data so you can understand how best to connect with them.

Partner

Deliver a better experience for members with self-service opportunities to update and share their information, register for auto waitlists, and more.

Traction Rec helped our organization move from a very limited, closed system to a platform with virtually limitless possibilities. Traction Rec was a great partner to help leverage the power of Salesforce for our specific needs.

Troy Kasner

Director, San Francisco YMCA

Adapt

Tech that evolves with you.

Only Traction Rec combines the power of Salesforce, the world’s leading cloud platform, with the flexibility of tools made specifically for community centers like yours. Our comprehensive solution will grow with you into the future—even as your needs evolve.

Membership

Programs

Fitness & Wellness

Child Care & Camps

Fundraising

Fitness & Wellness

Fundraising

Marketing

Finance & Accounting

Make it your own,
without any hassle.

Your needs will change as you grow. Plug integrations into your core platform as needed to easily expand functionality and drive success not just for today, but for whatever tomorrow brings.

See Integrations

FEATURED INTEGRATIONS FOR

Operations

ENGAGEMENT

Fundraising

We can't be reacting anymore. We need to be innovating—getting ahead of the issues. With Traction Rec, I can dream and then we can build it and make it happen.

Jill Davidson

Director, Information Management Systems at Cleveland JCC

We can't be reacting anymore. We need to be innovating—getting ahead of the issues. With Traction Rec, I can dream and then we can build it and make it happen.

Partner

Experience true partnership.

We build genuine, lasting relationships with the community centers we work with. Our whole team has deep experience with nonprofits—we’ve been in your shoes. We’re with you every step of the way, especially after launch for ongoing support and proactive optimization.

Costs that stay put

Know your exact costs. Get clear pricing and flexible renewals so you’re never surprised.

80%+

NPS

Community centers would recommend Traction Rec based on customer support alone.

Support that lasts

Someone shows up every time you reach out. We’re quick to respond and here to help.

4.8/5

CSAT

Community centers report happiness with our product, service, and customer support.

Features that evolve

We continually survey and listen to understand what you need in our product. Then we build it.

1/3

REVENUE

Reinvested back into product innovation for new ongoing features and solutions.

Guiding your path to greater impact.

You’re never left without support. Our implementation and experience teams will guide you through the process of making technology work for you and your people.