Your parks and rec community, at its best.

Optimize facility management, free up staff time, and engage your community with an industry-leading parks and recreation software solution.

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Software that simplifies.

Salesforce is our platform. People are our power.

1000+ facilities
powered by Traction Rec
15k+ staff
automating manual admin tasks
$750M+ processed
PCI compliant transactions

See How We Partner with Y-USA

4.5

customer ranking on
Salesforce AppExchange

Salesforce and Traction Rec gave our staff more time to focus on key initiatives, rather than manual, administrative tasks.

Stefan Serkin

Stefan Serkin

Senior Salesforce Administrator,
Asphalt Green
Challenge

Facilities, programs, people. It’s complicated.

Your staff are spread too thin

Excessive paperwork, program administration tasks, class check-ins, and outdated systems eat up staff time.

Facility management is extensive

From programming to community bookings to maintenance, it’s challenging to schedule so many things in one space.

Without trust, there’s no community

Peace of mind is what members want, from authorized pick-ups for their kids, to ensuring personal data is secure.

solution

A recreation management CRM that streamlines connection.

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MEMBER MANAGEMENT

Empower your community and free your staff.

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Delight your community with self service

Give members full access to their own account to answer their own questions, manage their household information, view payment history, and more, so your staff don’t have to.

Offer online facility bookings

Let your community reserve facilities or parks online from a user-friendly platform. Easily include signed contracts for more complex bookings using simple integrations.

Streamline online forms and waitlists

Don’t waste your staff’s time managing waitlists on the phone or collecting forms at the front desk. Allow members to do it all online before they even arrive.

We moved to Traction Rec because it's a 100% digital solution. Our customers can do everything they need from one user-friendly online portal.

Vanessa Providence

Vanessa Providence

Senior systems administrator
FACILITY MANAGEMENT

Make the most of your facilities, for a long time to come.

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Schedule maintenance in minutes

Schedule recurring maintenance and new repairs for every facility or space. Then assign clearly to staff and contractors in a shared calendar view so you maximize the life of your facilities.

Make the most of your spaces

Get detailed reports that track facility usage, capacity limits, and attendance. Gain insight into how to optimize your spaces for programs so you can maximize space use and profitability.

Assign the right people to the right places

Never double book a shared space again. Confidently schedule programs, staff, and members into available facilities so you always give members an open place to go.

What really stuck out was Traction's ability to create custom reports, allowing us to make real-time data driven decisions for our rapidly growing business.

Brogan Potter

Brogan Potter

senior director of programs
RISK MANAGEMENT

Building healthy communities starts with trust.

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Know who’s in the facility

Allow authorized members efficient access to facilities with a simple digital scan-in that helps to keep everyone accounted for. Track facility usage, peak times, and manage overall capacity.

Keep children safe

Define precise access control systems with authorized pickups for higher risk facilities such as day camps and childcare so that a child’s safety is always maintained.

Digital security is a must

Don’t risk a data breach. Ensure your member and program data stays secure and confidential with Salesforce security that adheres to strict SOC2 compliance standards.

Secure check-ins and top-notch digital security give our members peace of mind every single day.

Integrations

Flex to fit every facility.

Our Salesforce solution seamlessly integrates every touchpoint of your operations. Transform your workflows into an intuitive experience for your staff and members.

FEATURES

Many departments, one cohesive system.

RISK MANAGEMENT

Simplify what goes on behind the scenes for your staff. Streamline payments, reporting, and marketing so you can keep the engine humming for your community.

CUSTOMER STORY

Asphalt Green reduces data handling time from two months to just 10 hours.

Impact

87% reduction

in data handling time

15 hours saved

for every program setup

PARTNERSHIP

Here for you, every step of the way.

4.8/5
CSAT

Customer satisfaction rating

Support that keeps going

Customers love our support. Whether it’s live or web support, an expert is available every time you reach out, so you’re never left on your own with questions.

Dedicated onboarding guidance

Our dedicated onboarding team is here to support you through system migration, training, and data conversion. We want to see you succeed, from implementation onwards.

Connect and learn

Gain access to exclusive learning programs. Connect with like-minded members through monthly virtual meetups, annual conferences, and online Slack customer collab communities.

Rooted in community growth

Nearly 20% of our experts are from community centers and industry. We understand your problems because we’ve been there ourselves.

Traction Rec’s best-in-class technology solutions and talented team of strategists have been with us every step of the way, from proposal to implementation.

Brandon Davis

Brandon Davis

VP, Brand engagement

Parks and rec software, with heart.